Page 6 - IMDR FPM BROCHURE - 2023

Areas of Research
IMDR encourages researchers to undertake interdisciplinary areas of research as
it equips FPM participants with a holistic perspective. By drawing from various
fi elds such as economics, marketing, psychology, fi nance, and technology, you
gain a comprehensive understanding of the multifaceted challenges faced by
organizations. This broader knowledge enables you to think critically, develop
innovative solutions, and approach complex problems from different angles.

Focus areas for the Fellow Programme in Management at IMDR® include:

General Management: A doctoral degree in general management
emphasizes a comprehensive understanding of the business environment
and effective organizational management practices. It encompasses
a broad range of topics that are essential for managing organizations
effi ciently and successfully.

Marketing Management: A doctoral degree in marketing management
centers on the formulation and execution of marketing strategies, gaining
insights into consumer behaviour, and cultivating powerful brands. It
encompasses a wide array of subjects related to marketing, advertising,
digital marketing, brand management, and more.

Human Resource Management and Organisational Behaviour: A doctoral
degree in Human Resource Management and Organizational Behaviour
places emphasis on cultivating expertise in talent management, employee
engagement, and understanding organizational behaviour. The program
encompasses a comprehensive range of subjects, including talent acquisition,
employee relations, industrial relations, and other relevant areas related to effective
human resource management within organizations.

Operations Management: A doctoral degree in Operations Management centres on
the fi eld of operations management, with a primary focus on optimizing business
processes, enhancing supply chain effi ciency, and overseeing quality management.
The program covers a wide range of subjects, including operations management,
logistics, supply chain management, and other related areas critical to effectively
managing and improving operational processes within organizations.

Financial Management: A doctoral degree in Financial Management emphasizes
the study of fi nancial analysis, investment management, and corporate fi nance,
encompassing areas such as investment banking, fi nancial planning, and
corporate fi nance. The program delves into a comprehensive range of subjects
that are essential for understanding and excelling in fi nancial management,
enabling individuals to gain expertise in analysing fi nancial data, making strategic
investment decisions, and effectively managing fi nancial resources within
organizations.

www.imdr.edu